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About Bora
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Bora
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LATEST FROM BORA'S DESK
Why Being Great at One Thing Isn’t Enough Anymore
Learn how building a modern Renaissance skill set across design, engineering, and strategy can future-proof your career.
June 1, 2025
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4 min read
This Is How Thinking Dies
Convenience is killing creativity, and why reclaiming the messy, manual work of thinking might be the most important thing we do.
May 21, 2025
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2 min read
No Inspiration? No Excuse.
Inspiration is overrated - great work comes from discipline, not divine lightning.
May 5, 2025
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2 min read
AI Broke the Interface. Now What?
AI didn’t just change the interface. It shattered the rules of UX and designers need to rebuild them.
February 22, 2025
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3 min read
Design is About Business Outcomes
Great UX is not just good design. It is a strategic advantage that drives real business results across engagement, retention, and revenue.
January 5, 2025
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4 min read
Talking to Machines
We’ve gone from punch cards to prompting ChatGPT - and most people still don’t know how to ask the right questions. LLMs aren’t magic. They’re a new interface for thinking.
November 8, 2024
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3 min read
Make Something Wonderful
June 27, 2023
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2 min read
The Future of Spatial Computing
Any sufficiently advanced technology is indistinguishable from magic - Arthur C. Clarke
June 13, 2023
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4 min read
Deciphering the Future: A Framework for Predicting Innovation Trends
A framework and guide for predicting predicting innovation trends.
May 13, 2023
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15 min read
Transformers Demystified
Transformers in AI
March 19, 2023
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3 min read
Is AI Fast-Tracking Innovation?
AI == Innovation
March 1, 2023
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3 min read
Navigating Design Leadership
The art of design leadership
January 19, 2023
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4 min read
BJ Fogg Behavior Model: How to Apply It to Digital Product Design
Understanding and architecting behavior
May 30, 2022
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9 min read
Persuasion Design
Mastering the art of influence in UX
May 14, 2022
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4 min read
Guide: Heuristic Analysis
How to identify common usability issues
August 9, 2021
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15 min read
Building Research Teams
A strategic approach to internal research teams.
June 18, 2021
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5 min read
Cognitive Chaos
The importance of keeping things simple.
June 14, 2021
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3 min read
Qualitative and Quantitative Research
Demystifying research methods.
June 1, 2021
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19 min read
Emotion in Products
Why emotion matters.
May 4, 2021
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3 min read
The Future of Work
Building high performing organizations.
October 12, 2020
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3 min read
The Hands-On Executive
Balancing strategy and action.
August 5, 2020
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3 min read
The Jobs to Be Done Transformation
People don't buy products — they hire them to do a job.
May 12, 2020
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5 min read
Investing in Design and Engineering
The power of cross-department harmony.
April 25, 2020
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8 min read
Unavoidable Practices for Entrepreneurs
Focus on the things that matter.
April 13, 2020
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3 min read
The Power of (Minimum Viable) Brand
People don't buy what you do; they buy why you do it.
April 8, 2020
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5 min read
Product vs. Feature Teams
Which one do you manage?
February 27, 2020
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3 min read
Unleashing the Power of Design
Beyond the veneer of a user interface.
February 19, 2020
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4 min read
A New Chapter
∞
January 1, 2020
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3 min read
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